Feb 04

From Friends. To Fans. To Likes. And Back to Friends.

As you know, Facebook has had many facelifts since it launched in 2004. With those facelifts come great benefits to companies and businesses to engage consumers with their brand. When you first saw Busch Gardens on Facebook and you clicked on the thumbs up, you were a friend of Busch Gardens. After more changes, you were a fan. Now, you are considered to “like” Busch Gardens. And we’re pleased to report, you like us, you really do like us.

Dec 29

Close Calls

Nobody hates to close Busch Gardens more than we do. Trust me. It’s the job of the Marketing team to generate attendance, and we can do that only when the doors are open.

So why do we decide to close the park on scheduled operating days? Why do we temporarily close on busy days? And why can’t we easily add days to the schedule? This week’s big snowstorm is causing us to deal with all these questions.

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